From ABM strategy to ABX execution.
Account-based marketing picks the right accounts. Account-based experience makes them want to talk to you. I help teams do both, and tie it back to revenue.
Who I Work With
Designed for teams ready to make ABM and ABX actually work
I work with B2B marketing teams who are:
- Launching ABM for the first time. You want to get the foundation right instead of rebuilding it in a year.
- Scaling across products, regions or business units. What worked for one team needs to work for eight.
- Sitting on a platform that isn’t paying off yet. The tool is in place, but the results haven’t shown up.
Why me? I’m not an outside advisor who’s only seen ABM on slides. I run 6sense across eight product lines at an $5B+ enterprise software company, so I know what it takes to get sales on board, clean up messy data and show results to leadership. I’ve also shared that work on stage at 6sense Breakthrough.
